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Showing posts from April, 2020

MUSIC VIDEO COMPARISON: Dua lipa & vance joy

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Comparing Music Videos   Compare and contrast how media language is used in the music videos to 'Break my Heart' by Dua Lipa and 'Riptide' by Vance Joy. Make reference to Cinematography and editing, music video conventions and how visual elements create meaning for the audience.  Break my Heart Codes and Conventions  The video is heavily performance based with the different outfits, scene changes and dance that play a major role in this video, there's never a scene with just her doing nothing, there's always some sort of dance, act or expression she's trying to show. Camera Work Dua Lipa is clearly the celebrity of the video as she is always central of the scene and almost always uses direct mode of address to the audience/camera. Theres lots of movement in the video and the camera constantly turns to transition to the next scene. The angles are mostly all straight on suggesting how she's strong and portrays her songs message whic

SET TEXT: formation- context

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The use of bricolage Key term - intertextuality - Where a media product or text makes reference to another media product or text. Key term  -  Bricolage - Where a media product is constructed with iconography and conventions from many other texts, creating entirely new meanings. Often used when discussing postmodern media products. An example of a media product  that uses bricolage is a 'mashup'. For an excellent example of bricolage, check out Quentin Tarantino’s  Kill Bill  (2003) here are some examples of multiple styles, cultures and eras all being represented               History of New Orleans and bounce music What specific elements of iconography did the producers of  Formation  use from  That B.E.A.T ? the dancing choreography with moves like twerking which is synonymous with the LGBT scene and bounce music. also in the scenes where Beyonce is dancing with a formation of dancers, this can also be seen as iconography because at the end of the